The Macallan Harrods display

To celebrate the launch of The Macallan’s Distil Your World: London Edition, we worked with Edrington-Beam Suntory to create a showpiece for Harrods as part of their Christmas window displays.

The display features two key elements. A bottle plinth featuring multi level triangular pieces in gloss white, matte white and mirror silver. Behind the glorifier is a abstract London river map featuring hundreds of small triangular pieces with variable depths and light up sections. Combined with red accents including 3D signage and vinyl text.

Design and creative direction by Pod. Produced with help from our friends at Catalyst.